Divi Theme Review 2021 | Is It The Best Theme Builder For Your Website?

Divi Theme Review
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In today’s world with modern technology at its peak, it’s almost impossible to find a site that helps you work with a very intricate webpage or post designs without the knowledge of any code or computer language.

With the help of Divi, you can make your posts or webpages very elegant and beautiful with the help of the themes and advanced settings options that are provided to them.

Bottom Line Upfront: Divi is more than just a WordPress theme, it is more like a framework that lets you design and customize every part of your website from the bottom to top. You will have control over everything down to the finest detail. Create the perfect websites for you and your clients. Try using Divi to get the better experience.

The users will be pleased to see that there are already premade templates that they can use for their posts or webpages instead of going through the entire process of customizing one and further modifying it and cloning it thereafter.

As we progress through the rest of this article we will be exploring all there is to know about the Divi Theme, so do stay tuned!

Divi Theme Review 2021: Is It The Best WordPress Theme?

Divi is created by Elegant Themes and is also the first flagship product of this team. This software, although launched in 2013, has been updated very often and is completely up to date with the new features and is also refined and made better to be at the top of the list in competition within the multipurpose WordPress themes category. 

Divi theme was created keeping in mind the problems faced by regular people, with no prior knowledge of coding or web design. It is easy to use, flexible and gives you access to thoroughly detailed out features on their blog.

The drag and drop feature and the ready to use templates are a major bonus for beginners, especially if they feel overwhelmed with all the choices at their disposal. You have plenty of time and support, to explore the tools which you are given full unlimited access to, and paint your canvas in whichever way you please!

There is also a plugin that is made available and is officially named the Divi Builder and is accessible through the Elegant Teams as well. It allows you to add the page builder of the Divi theme to any of the WordPress websites, without taking into account what type of theme you are using.

What is Divi?

It is a WordPress theme and a standalone WordPress plugin that is created by Elegant Themes that allows its users to create websites by using the visual drag and drop Divi page builder. It can be compared to other page builders and themes.

Divi Theme Review

This is a visual page builder that makes it easy to build websites without knowing any specific computer languages like HTML, CSS, etc, and can, therefore, be used by anybody of any age group. It further helps democratize the process of designing.

It also helps site or webpage owners with little design or no design at all to create a beautiful site that works perfectly and can be presented for usage and it is also done with the help of a simple drag and drop usage.

The Divi Builder plugin can be used with any WordPress theme because it serves as a separate plugin. The website element consists of various sections like rows, columns, and modules.

There are separate modules for all the other functions like text, image, gallery, slider, blog, CTA buttons, and multiple others that are not mentioned here.

How Do You Use Divi Theme?

Divi has a lot of features that permit its users, whether or not they are technologically advanced, to create a website of their liking, which are completely functional WordPress websites. The instruction manual for a beginner comes with exact details and information for the best user experience of the Divi theme. 

Divi Theme Review

It explains every step thoroughly. Divi also has a built-in visual page that allows you to customize the specific parts of your website and organize those elements on your website using Divi sections, rows, and modules.

Every element within Divi can be further customized with the use of the multiple and advanced settings in the Divi builders section, rows, and modules. 

This makes it easier and faster to create professional webpages and websites without the use of code language and any experience in the field of design. Once you create a new WordPress page or post using the Divi theme, you are given the choice to decide between 3 options to create your content. 

Using Divi Themes

You can choose between building from the start-up, or you can choose your favorable-endeavor layout, or you also have the option of cloning an existing page. The next step to take is to go to the Divi builder and start from scratch, modify or clone your webpage depending on the content choice you made earlier. 

How it looks and works can be controlled by using the various options provided by the Divi builder. This can be done by using a laptop, a tablet, or a movie view.

Also, read:

Divi Theme Features: 

Divi is a theme provided by WordPress which has a lot of features to offer and is all very useful and of much use to all the customers.

High-Quality Content Templates

The template library and the page builder tool are two of the main focuses of the Divi software. It is easy to make a custom WordPress website design from the starting on till the end and it will be nothing but interesting to do it. For others, there are predesigned content templates that are likely to play an important role in them choosing their theme.

Even if you are one who needs a certain amount of help with creating your website from scratch, Divi provides a large variety of templates of the best quality and are from the WordPress theme. 

Drag and drop content editor

At Divi, it is easy to make changes to your templates or to create new content designs from the start. Over the last few years, this tool has been updated quite often and has therefore served as the best and most impressive page builders available for WordPress.

Reusable custom content

The global modules feature here states that anything that you create at Divi can be saved there through your site. Even if you make the slightest of changes like editing or customizing.


Divi is highly portable therefore making it easy to send files and other assets between other WordPress websites.  If you’re onto creating several websites, Divi provides a lot of time-saving features that can help you make your workload much less and still more efficient.

Ease of use

With the rise of modern technology, there is much of that used in building the features for Divi. This not only makes the process faster but makes it a little hard to comprehend for people who are not well aware of these types of technologies. However, if you learn this new way of working, you will also reap the best work experience from Divi. 

Full Creative Control

All the parts of your content can be customized and modified through the Divi Builder and it gives you full access over the design of your posts, page, and website.

Divi Builder

Most of the WordPress themes give you the liberty to customize your posts and pages but only Divi Builder lets you customize the parts of your site like the header, footer, and the theme templates.

Divi Leads Optimization Tool

Divi has devised a split-testing tool which helps your customized content, not only look good but also helps you achieve your business goals. This feature is quite rare but very useful and easy to use. 

Interface – How easy is it to use?

The first thing anybody looks for while choosing the perfect tool for website building is its user interface. It is of the essence that the interface is simple yet attractive, accessible, and effortless and that the user can navigate through it without any obstacles or overwhelm.

WordPress theme sees to it that the user gets the most out of every feature and reaches maximum productivity.

So when it comes to Divi’s interface, you can expect nothing short of inspiration. Divi’s users experience an elegant design that is both hassle and confusion-free, is polished, smooth, and above all, rapid and instant in response. 

You will see while using the theme that it is so simple to work with that it practically guides you to your next steps. Older versions of Divi were not that user-friendly or light to work with but Elegant themes have improvised impressively and have put a lot of thought into its functionality.

Using the Divi Builder is a breeze and a testimony to its ease of use. To use it to build pages, all you have to do is plan a basic structure and then drag and drop elements of your choice.

If you click on the + sign, you can add website elements, customize them and proceed to the next. If you want to get an idea of how it works, you can use the free demo that it offers. 

Elegant themes always give priority to building something that works well for everyone rather than just the people who know it all. They ensure maximum productivity with their creation that user-friendly program and does not work the same way as WordPress.

Therefore, if you’re used to WordPress, there’s a lot that you might have to change or adapt to. There’s quite a bit of a learning curve with Divi. But with the number of features that will be made available to you, I’m sure it’ll be worth it.

Drag & Drop Page Builder (Divi Builder)

A plugin with drag and drop privileges, Divi Builder makes it easy for you to construct websites without going anywhere near code. Even if you’ve never built a website before, you can see your vision come alive with this intuitive drag and drop page builder. This largely reduces the time taken on a website and can help in designing pages effortlessly. 

This builder does most of your work for you. From pre-designed modules, you can choose any of your likings and add them to the page. You can then customize them based on what page you’re building, its requirements, and aesthetics. Basic knowledge of the computer is enough to create your website! 

The control and design of your content and what your page looks like is totally up to you. The editing interface works wonders. All modules can be added and edited right on the front end of your screen which makes it easier to see exactly what you will get.

Reusable Custom Content

When you use a module and customize it to your liking you can also save it for later and use it for your next page or website. This becomes a part of the Divi library and is a great time saver. It is an impressive tool for designers and creators.


Easily shift layouts, elements, etc.between WordPress pages. 

Full creative control

everything from design to structure to customization is up to you. 

Divi Theme Builder

Divi has been updated quite a few times to tap into its full functionality. Divi 4.0 brings with it the Divi Theme Builder. We’ve read all about Divi builder that allows you to design and customize pages yourself.

Divi Theme Builder

But with the Theme Builder, you can now alter header, footer, page templates, and almost anything on the website! What more do you need? The best part? Once you’ve familiarized yourself with Divi builder, the same tools are used for the theme builder so you don’t have to go through any more learning.

In terms of usage, it isn’t much different from the usual page builder. With the update, there’s a new option of ‘theme builder’ available on the dashboard. Here’s where most of the new stuff can be found. 


A template is a basic structure of what your page will look like and which can then be applied to all such pages in the future. You can choose primary layouts, design, and other elements and place them on your page.

These will be saved and automatically applied to the next such page you create. Any module can be used in the template, even those not usually chosen. Templates can be made for any type of page.

Conditional logic

What if you want to apply your template only to certain parts of your website? This can easily be accomplished by conditional logic where you can set rules and exceptions. 

Custom Headers and Footers

You can custom create your headers and footers while availing the variety of over 40 modules with Divi. You can make them default templates for your website and then customize them. The website will display your new design.

Custom Body Layout

We’ve learned that the page builder can be used to create any type of page. You can now create custom body layouts for different types of pages and apply it to all such pages without having to create a new template each time. This can be useful for all pages from blogs to products to 404 pages. 

Custom blog and archive layouts

We all want our content to be unique and stand out from its competition. With the theme builder, you can create custom blog post pages. You can select everything from layout to what content is displayed on your blog.

You can even make different templates for different blog posts and decide when to use each based on tags or specific categories. 

Divi Leads 

As someone who wants to or has already stepped into the business field, you should know how important it is to get leads to thriving in your business. It is the main source of income for your website and if you want the most out of your website you have to optimize it to generate maximum leads.

On other platforms, it is usual practice to incorporate other email engines for lead generation. But Divi comes integrated with Divi leads which boasts in itself a split-testing feature. 

As most lead optimization tools, Divi leads can be used to check the predicted performance of any element of your webpage. When activated, it can tell you how well that element will do in bringing in leads for your page. It is fairly simple to set up.

From your page, you choose the element you want to test and run Divi Leads on it which is integrated into the Divi builder. After you create another version of the element, the split testing tool will run them both on different users and give you the results.

You can then see easily which version is more likely to bring in more leads. The test also has a goal defined according to which it will analyze the performance. 

The leads tool doesn’t stop here. It can be further used to test multiple versions of an element to reach the highest level of optimization. It also allows you to run multiple tests at once so that you can transform your page for maximum conversion rate.

It’s quite rare to find an optimization tool integrated directly within a theme. This makes work a lot easier.

Whatever the goal of your website is, it can all be accomplished to its maximum potential with Divi Leads.

It might help to note that with other themes, you will have to pay for additional services like optimization tools but here it is integrated with the theme.

There are no functions you cannot perform with Divi Leads, creating different versions of your page and pitting them against each other, defining the goal of a split test, receiving test results in any form you like, and with complete visual analysis.

Divi Layouts and Page templates

We’ve already seen how to build templates with the Theme Builder. It is customizable and gives you full creative control. As someone who wants to build a website for their business or is a designer, you probably already have a certain goal and layout in mind but you might not be well-versed with the technicalities.

This is where ready-made layouts and templates come in. These layouts are fully prepared and customized according to different niches and requirements. All you have to do is use an existing layout and apply it to all your website pages after which you’re only left with customization of your content. 

Divi theme offers a wide range of layouts to choose from in any niche you can think of under the sun. These include more than 160 designs from hotels, creatives, sales, beauty, fitness, and services to eCommerce, businesses, education, medicine, and a lot more.

Moreover, each niche has layouts for different page types like homepage or checkout page or blogs, etc. No more brain-racking web design to deal with. 

Divi Theme Customer Support Review

When the Divi theme was first launched, the major complaint by users was the lack of dedicated customer support. The only way to get your issues addressed was by posting your queries on discussion forums online and then keep checking up, to see if there was a response.

Divi Customer Support

A major complaint about this approach was the slow response time and sometimes lack an answer at all.

Along with their frequent updates and enhancement, Divi theme addressed these concerns and set up a dedicated 27/7 customer support chatbot on their site. Let us have a look at the various options of customer support at your disposal:

  • Messenger Support Channel

All you have to do to access this service is log onto your account on Elegant Themes, and type in your query into the messenger bot that pops up on the lower right-hand side of your screen.

You will then be given a ticket, and your answer will be directly mailed to you. The response time is extremely good, and the replies sent are packed with information, which will help you out.

  • Documentation and Blog

Instead of using the messenger bot, you can also type in your query and search the Elegant Themes blog, for commonly asked questions, and tips and tricks to solve your issues. Every feature has been detailed out, along with issues that you may face, and ways to optimize your website building endeavor.

  • Discussion Forums

The online forums which were in place to provide customer support earlier, still exist. There, you can read and share ideas that worked for users, and some hidden tips and tricks.

The discussion forums and Facebook groups help customers learn from one another. If you are looking for more hands-on involvement, there are support groups that regularly meet up in person, all over the world! 

  • Modules or Elements

So, what exactly gives Divi theme an edge over its competitors? An interesting feature offered by Divi theme is the ability to customize every single nook and cranny of your website, as per your liking.

The best part? You can do this all by yourself, without any complex coding knowledge! Isn’t that the cherry on the top? 

There are 46 content modules, powered by Divi builder, dedicated to each element on your website- this can be something as small as a slider design, or something as prominent as audio videos and images.

You can mix and match as per your liking, just by dragging the module you want to change and dropping it over the content you want to customize.

You are free to experiment and change your website design, as many times as you like. The customization is not limited to aesthetics alone, you can even customize the working of the content module you want to change. Just drag and drop the content module, and you are the Picasso of your website! 


With the Divi theme, you have the liberty to customize and design anything of your wish. There are more than 100+ templates, and you exercise to control from the font size to the basic template layouts.

Use Divi Theme - Customization

Hover over your Style

 Divi Themes avails you with a hover option, where you can create wonderful hover effects. This option helps you to convert your modules into vivid and synergetic components. It is easy to use and simple in its interface.

Divi Hover State Customization

All the design settings are individually supported with transitions that are at your power to customize on hover seamlessly.

Responsive Editing

you will face no problem in making responsive websites whatsoever with Divi Themes. Although it has a default responsive setting. But they are one step ahead as they allow you to customize and edit your responsive designs on your mobile device, tablet, and desktops.

Divi Responsive Editing Customization

You can switch among different views and outlays along with a highly effective visual builder. You fashion the appearance of your website and play with it to suit your purpose.

Add Text Fonts and Styles

Every popular website you search on the web today is unique. The difference is made by permuting and combining different fonts and styles. A specific genre of website demands a certain way of presentation.

Divi Fonts & Text Styling Customization

With Divi themes, you can pick up any font from a menu of 100+ fonts, and if you are not satisfied to add any font of your preferences. You can resize the font according to your requirement. 

Shape Divider

You can add shapes and custom effects and magnetic transitions on your pages. These can be added between blocks and sparkling it with a bit of your taste.

Divi Shape Divider Customization

You can adjust the Shape Dividers on the top and the bottom section on every single page of your website. They help you to provide dynamic effects to allure the visitors and aids to differentiate two pages or section in your website

Add Borders

You can not afford to present a clumsy or disorganized website to your clients. It makes a very bad first impression. Divi Themes has the feature to edit your borders.

Divi Border Option Customization

So according to your wishes, add a border, adjust its width, decide the color, or any particular design. You can create singularly striking effects, all you have to do is adjust the edges of your pages from the settings.

Modify Controls and Effects

You can actually empower you to modify the components of your page on the page itself, and that would conventionally have been done by graphic design software such as Photoshop or Sketch.

Divi Transform Control Customization

You can navigate throughout your page, adjust the different elements, transform and edit them. You are free to scale, rotate, or convert origin in a hassle-free way. A smooth interface makes all these conversions and modifications a child’s play.

Divi Theme Security

Though we all know that WordPress also seems to have some of the other security glitches. And these security concerns have ever been increasing along with the increase in its user list. WordPress users are becoming more and more vulnerable and concerned about their data. 

Divi also has its glitches but the great news from the Elegant Themes itself. They thrive to provide the quickest response to any security issues which arise. They provide prompt updates and systematic details on how to mend any flaw.

Generally, Divi themes deploy safe and secure digital codes to manage any defect which is yet not done by many other products the word press security company Sucuri certifies Divi themes safe by an entire code audit.

Additional Inclusions (other products as part of the bundle)

What is the next best thing at an affordable price? Free things! When you pay for Divi theme, you are free to access two additional plugins and a free theme, so that you can make full use of your Elegant Theme license: 


This plugin is a helping hand for your email list. You can now have a better reach through people’s email, free of cost! 

Bloom Overview


This is an all-inclusive WordPress theme for those who aspire to create the next big online magazine. A definite plus point for the Divi theme!

Extra Overview


Just like Bloom targets mailing lists, Monarch is a plugin which boosts your shares and followers, by online social sharing. The amazing part is that you don’t have to spend a single penny!

Monarch Overview

Divi Theme Alternatives 2021


Novi Builder is an easy-to-go and simple to use the theme for multi-purpose corporates and high functioning business. Novi’s built-in drag and drop makes it very efficient to edit content.

Novi Overview

You have about 200+ elements to choose from, with the proper and wise use of these features you can actually build advanced level vibrant web pages. It also provides several unique plugins within its package.


At the end of 2013, Divi and X-Theme were released after which both have continued their journey to success. Having more than 190,000 sales X-theme became some of the rankers of best-selling themes in Themeforest.

X-Theme Overview

X-theme has its page builder named Cornerstone. This is a front end theme builder and allows you to customize things from the front end. Also, X-theme offers a free page builder that it likes to call visual composers. Apart from these two, the endless amount of plug-ins theme has to include  ConvertPlug, Envira Gallery, Slider Revolution, Soliloquy, UberMenu, and that’s for free


Avada is yet another multi-functional theme available in the online market. It is the bestseller for the ThemeForest themes with sales over 450,000 which is twice it the sales of any of its competitors.

Avada theme fusion Overview

It comes with some dynamic functions and features and can be used to create any WordPress website. One of its best features is the pre-built templates, and you get more than 40+ demo web pages every time you install it.

With its unique builder, Fusion Builder, it includes a WYSIWYG visual editor in addition to the original back-end version. It has customizable Pre-built templates and Drag and Drop outlets.

Divi Theme Pricing: 

Divi Pricing

Yearly Access

To reap the advantages of the Yearly subscription and access to the basic features you have to pay  $70/year. This is the lowest rate that Divi Themes offers. With this basic version, you get access to the features of Divi, Extra, Bloom, and Monarch. You have no limit on the number of website packs. 

You have a wide range of choices for different templates in a well-organized template library. It comes with a super-efficient support system and highly detailed product updates. And all this comes with a “ Risk-Free Guarantee”.

 If you are a little doubtful and yet you are determined to try it, this is the best price you can go for.

Lifetime Access

For reaping the best long-term benefits you can choose the Lifetime subscription at the cost of $199.It empties only a considerable sum once from your pockets and wrenches out the best for your business.

This does not have any new features or add-ons though if you want to keep your work simple yet extensive for as long as possible you can certainly go for this. Though you get lifetime updates and a long term support system. In the long run, the sum of money invested is completely extracted through business profits.

Divi Theme Review: Pros & Cons

For those who are still not convinced, or for those who are still debating whether or not Divi theme is a better option as compared to hiring a third-party designer, let us have a look at a summarized pros and cons list:


  • A versatile companion for your needs: The vast array of templates, layouts, and features, help you to re-create exactly what is on your mind! You can create your dream website and display your product or services most appealingly. It is all in your hands!
  • Divi Builder: It is one of the best and most powerful page builders currently in the market. It is completely optimized to Divi theme and saves you the hassle of finding another compatible page builder to customize your themes. Very efficient, right?
  • Your feedback will not go in vain: With Elegant Themes rolling out regular enhancements and updates to improve its features and interface, you will surely have the best of what is out there.
  • Excellent Customer Support: Previously in the con list, the customer support has been bumped up several notches. You now get an efficient, fast, 24/7 customer support messenger bot along with laid-out descriptions of features on the Elegant Themes blog.
  • Great Value for money: With the price you pay, you not only get a terrific theme builder, but also a compatible page builder; Divi builder. As if this was not enough, you also get three free plugins that you can use as many times as you like and on how many ever websites as you desire to. Updates are rolled out regularly and at no added cost. Divi theme runs a great bargain!


  • Lengthy learning curve: The plethora of features, layouts, and themes available at your disposal, might take up a lot of your time to maneuver and get the hang of. The amount of innovative freedom offered by the Divi theme can get overwhelming for newbies.
  • Loading time: Your Divi site uses a ton of embedded shortcodes, to make sure you exert minimal efforts towards building your website. This, added to the huge number of customizations, can lead to a slower loading time for your site. However, the Elegant themes team has been rolling out performance upgrades to ensure that this problem is addressed. They also offer useful tips on their blog, on how to optimize and speed up your site. 

Quick Links

FAQs: Divi Theme Review 2021

👉Is it possible to use the Divi theme on multiple websites

Absolutely! Both the yearly and lifetime licenses let you use the Divi theme on an unlimited number of websites, at no added cost. At a later date, if you decide that you want to create a new website, or change the current one, you can do so with no added cost.

👉 Is getting Divi theme’s lifetime membership a good idea?

This is completely in your hands. For a beginner, you could choose the cheaper yearly plan, and get personal experience on whether or not the Divi theme is the best option for you. Later on, if you find yourself hooked, you can switch over to the lifetime license. A lifetime license is also beneficial for those who are planning multiple websites soon. This is because, once your yearly license expires, you will also lose access to the Elegant Theme updates and new features. Divi theme also offers a month-long money-back guarantee in case you change your mind.

👉Is using the Divi theme easy for everyone?

Yes. The Divi theme is very easy to use for everyone.

Verdict: Divi Theme Review 2021

Divi theme is the theme builder equivalent of beauty with brains. With a combination of beautiful looks and a huge number of customizable templates and modules, Divi theme is the full package!

You do not require even the slightest bit of coding language, to create your website or blog. For those who want to just have a go at designing their website, the Divi theme is a great option.

Gone are the days where you have to coordinate with and hassle over a third-party creative theme. Divi builder helps you save plenty of valuable time, and fashion a beautiful, user-friendly website with a great interface, at an affordable price. With the Divi theme, you are in control! So, what are you waiting for? Let the creative juices flow!

I am sure that you now have a good idea of the Divi Theme and the other alternatives that are available on the market. So I am sure you will get right on to utilizing one of these for the betterment of your business!

1 thought on “Divi Theme Review 2021 | Is It The Best Theme Builder For Your Website?”

  1. Divi is a versatile, drag-and-drop WordPress theme that is perfect for any type of site: business, blog, portfolio, photography, or designer.


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